Need A Sellers Agent When Selling You Home? 2 Things You Should Look For

Posted on: 29 April 2016

When selling your house you have two options. You can choose to sell your home yourself or hire a real estate agent to help. While you will save on the commission costs for arranging the sale yourself, you will miss many of the benefits of hiring an experienced real estate agent to do the work for you. Here are 2 things you should look for in an agent to know if they will do a great job.    

They Have Great Ideas For Marketing Campaigns

Selling a home requires a lot more work than putting a sign on the front lawn and hoping that people drive by and see it. If you want your home to sell quickly, there will need to be a marketing campaign to help sell it. Some traditional ideas include: 

  • Scheduling open houses
  • Placing an ad in the newspaper
  • Sending post cards to potential buyers
  • Creating color magazines as leave behind materials

While these are still great and effective ideas, they should also be using more modern techniques as well, which include:

  • Advertising on social networks
  • Creating virtual tours and video walkthroughs
  • Buying premium placement on real estate websites

Ask about what sort of marketing campaigns the realtor does to sell a house. With most buyers doing searches on their own with the Internet, it's important that they are reaching potential buyers using modern ideas.

They Have A Great Success Rate And Pricing Strategy

You want a realtor with a great success rate. Don't be afraid to ask about the realtors history when it comes to selling homes. This included having homes on the market for a few days as possible, and the quantity of homes sold.

A good realtor will know the neighborhood that are in, and know what will sell a house and what won't. Part of having a good success rate is knowing how to price a house. If it's priced too high, buyers may not even see the house because the price is outside of their search parameters. Priced too low, and you'll lose out on the value of your home just to get it sold quickly. Ask about how they determine the asking price to get a handle on what their strategy is.

With these 2 things in mind when searching for a realtor, you will find someone that can sell your house quickly (such as someone from All Connecticut Realty) and get a great return on your investment.